Your words are your truth, and they have significant power over who you become. This is why it’s so important for an organization to choose its core values carefully; it will determine the future of a business. If you want to develop effective values, you’re going to have to be highly intentional. Your culture can change radically based on the values you choose, so be wary of the implications of each word. This blog explores the power of core values in business, how to choose the right core values for you, and how MindGoal helps organizations unlock their full potential.

Understanding the Influence of Core Values

Core values are the heart and soul of a company’s identity. They are the guiding principles of a business and should influence every part of an organization from their products and services to their business operations. The impact of core values goes beyond culture. According to the Harvard Business Review, when a business has well-defined company values, it will outperform its competitors in terms of profitability. This isn’t surprising, as successful people and organizations use values as a compass to navigate the business landscape.

Choosing Your Values Wisely

Selecting the right core values is a critical step for any leader. The process should be thoughtful and reflective of what your organization genuinely stands for. Also, consider that some companies share similar values, but they are defined differently. It is best practice to define your core values as specifically as possible in terms of action. When your people know exactly what it looks like to live out “teamwork” or “entrepreneurial spirit”, it’s easier to track and assess culture accountability in your teams. These values should resonate with everyone in the organization and be evident in every action and decision.

Integrating Core Values into Your Culture

Once established, these values should be woven into the fabric of your company culture. They should be more than just words; they should be lived experiences for your employees. For example, if one of your core values is “only for the best”, you need to incentivize and reward high-achievers in every department. According to Forbes, companies that actively promote their values see a higher level of employee engagement and satisfaction. By aligning your values with your day-to-day operations, you’re setting a clear expectation of what it means to be part of your team.

The Impact on Company Culture and Success

The health of your company culture directly affects the success of your business. A culture that is aligned with strong core values fosters an environment where employees feel connected and motivated. The goal of effective core values is to create a work environment that encourages success and that your people wouldn’t want to leave. It’s important to keep your employees’ experience a top priority to make sure that your organization is supporting its people. Successful people know this; they understand that their team’s alignment is crucial for achieving long-term success.

MindGoal: Cultivating Value-Driven Cultures

MindGoal takes your organization a step further by providing tools to measure and enhance the alignment of your values. Our Culture Health Score tool helps you track and measure the cultural health of each team in your company. Our data will show you which teams are culturally strong, and which ones are vulnerable. Predict and prevent turnover with our culture data insights today!

Ready to align your team and drive business success? Discover how MindGoal can transform your company culture. Schedule a call with us today and take the first step towards a value-driven future.